Internet Celebrities, Philanthropists

Craig Newmark

January 2, 2015
Craig Newmark

Born in Morristown, New Jersey, in 1952, internet icon Craig Newmark originally attended Case Western University intending to study physics, but instead got into computers and earned his bachelor’s and master’s in computer science. After working with IBM for 17 years, then GM, Bank of America and Charles Schwab, Newmark created an email distribution list in 1995 in order to publicize arts and technology events for friends in the San Francisco area. In 1996, the list evolved into a web-based service and added additional categories and, twenty years later, craigslist is one of the most popular websites in the world, serving 20 billion pageviews per month in over 70 countries.

In March of 2011, Newmark launched craigconnects, his initiative to link everyone on the planet using social media to bear witness to good efforts and encourage the same behavior in others. Evolving from Newmark’s years of personal involvement with non-profit organizations, craigconnects supports technology and platforms that enhance connectivity, help more people and organizations do good in the world, and improve and ensure media integrity.

Craig serves on the board of directors of the Poynter Institute Foundation, Center for Public Integrity, Sunlight Foundation, Consumers Union/Consumer Reports, and Iraq and Afghanistan Veterans of America. He also serves on the Board of Overseers of the Columbia Journalism Review and serves as an advisor to nearly twenty other renowned non-profit organizations.

To learn more about Craig, follow him on Twitter and Facebook, and visit him online at

[Top photo: Stephanie Canciello, Unali artists]

What was your upbringing like, and how did it shape who you are today?

It’s all a blur, but in retrospect I never had much instinct for social norms or convention. That’s to say I don’t go with the flow, since I had no idea what the flow was.

That combined with a severe literal streak meant that I took stuff like “treat people like you want to be treated” and unfortunately thought that life might normally be fair.

Worse, that resulted in behavior like showing off in class, resulting in a lot of social isolation. I was a total nerd, even wearing a plastic pocket protector and thick black glasses, taped together.

Nowadays, I figure I can help life be less unfair; that ain’t bad.

What were the biggest challenges you faced during the early years of craigslist?

(see below)

How did you first meet Jim Buckmaster, and was what it about him that convinced you that he was the right person for the job of craigslist CEO?

My biggest challenge was being a little too trusting and a little lazy, taking bad advice.

However, people helped me understand, end of ’99, that as a manager, I suck. Only took a year for me to get it, which is good, by startup standards.

A little earlier I found Jim’s resume on our site, hired him for senior tech work. After realizing my limitations I made him CEO. Among other areas, he’s much tougher-minded than me.

What are your goals with craigconnects?

In the short term, I want to help good people getting stuff done in causes I believe in. That’s in the here-and-now.

While doing so, I hope to learn for the long run, like my work with Veterans Affairs teaches me what might be done to fix Washington.

So in the long term, I want to help everyone connect, using the Net, to make things better fit all, to give everyone a voice.

From your perspective, what are the biggest issues currently plaguing the American political process?

Maybe the biggest issue is hard evidence showing the return on investment of lobbyist dollars for dollar returns in Washington. Sunlight Foundation created the Fixed Futures tool, which shows that one dollar invested in lobbying returns $760 in corporate benefits. (This is does not include “dark money” contributions.) Disclaimer: I’m on the board of Sunlight Foundation.

What has been the most rewarding aspect of your work with craigconnects?

I get a lot of feedback that I’m helping get a lot of good get done.

What does a typical day look like for you?

I use my phone to get done what’s awaiting me from last night and from the east coast. Then I do more of that, maybe including writing, on my notebook.

Following that, might be a meeting, say with a charity, followed by the office, more work.

Maybe another meeting, then home, time with the missus, maybe TV or a book, finishing whatever work comes in.

What were your favorite TV shows when you were a child?

I have memories of Captain Kangaroo, Gilligan’s Island, The Man from UNCLE, The Prisoner, The Outer Limits and I’m sure I’m missing a lot.

In your opinion, what are the top three Leonard Cohen songs?

Maybe “Anthem,” “In My Secret Life,” “Democracy,” lots more.

If you could only eat at one San Francisco-area restaurant for the rest of your life, which would you choose?

Maybe Reverie Cafe, since that’s where I see neighborhood friends.

Are you superstitious?

Only for comic purposes.

If you could offer one piece of advice to your 18-year-old self, what would it be?

Listen to people, then listen more. (Keep treating people like you want to be treated, don’t change that.)


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